General Fundraising Guides
Learn more about the distributed fundraising program from our fundraising team on this group leader webinar!
Don’t think you have what it takes to raise money? In December 2016, hundreds of thousands of people around the nation thought the same thing about activism, and they’re now a part of a thriving network of Indivisible groups.
You already have many of the skills necessary to raise money for your group, and we are here to help you put those skills into action. To start with the basics, we’ve outlined a few key principles to being an effective fundraiser.
Good fundraising is not about money; it’s about the desire to improve your community or world for the better. Creating effective talking points will help you can speak about your work in a condensed, compelling, and easily digestible way.
Donor stewardship is how you can manage and care for donors in order to build lasting relationships and improve donor retention. Keeping donors coming back leads to increased donations over time!
Fundraising is just like organizing—it’s about building relationships through one-on-one conversations. Speaking to donors in person allows you to build strong relationships, which will lead to increased donations over time. Prospects for fundraising can be anyone who is interested in supporting your group’s work—including current donors, event/action attendees, local philanthropists, and others.
Party Planning Guides
House parties are one fun and easy approach to start fundraising. They are informal, efficient, and can easily change to fit each group’s size, needs, budget, and goals. House parties also provide a great opportunity to promote your work, network with others in the community, and serve as a morale-booster for group members.
The following checklist can be used as a guide when creating your list of tasks to complete when planning your fundraising house party. This list is not exhaustive, and should be customized to fit the scope and size of the your event.
One of the first steps to a successful house party is inviting attendees! This resources outlines how to do that and includes a sample invite that you can customize for your event.
Digital Fundraising Guides
Here are some sample social media posts that you can use to help with your end-of-year fundraising efforts.
Here is a sample email we put together that you can send to your list for end-of-year fundraising.
Here are some sample social media posts that you can use to help fundraise on #GivingTuesday.
Check out this sample fundraising email that you can use on #GivingTuesday!
Simply put, digital fundraising is fundraising using digital technology, such as email, social media, and mobile platforms. Rapid technological growth has transformed the way non-profits and other organizations fundraise and connect with their supporters.
There are many different methods and platforms that can make digital fundraising easier. When used in combination with good communication strategy, digital fundraising is a great way to help your group raise the money it needs to make an even bigger impact.
Email is a cost-effective way to keep people involved and up to date, and it can also be used as a great fundraising tool. This guide reviews big picture things to keep in mind when crafting your fundraising email.
Social media is a great tool to raise awareness of your cause and to encourage people to support your work. Similar to creating an effective fundraising email, using social media effectively to raise money requires telling a story and making an ask. This resource focuses on the two biggest social media platforms for raising money, Twitter and Facebook, but can be adapted to work for other platforms as well.
Learn how to make social graphics for your April Showers Bring November Power fundraising events!